{"product_id":"legends-and-soles-business-creativity-and-basketball-a-memoir-of-an-improbable-life","title":"Legends and Soles: Business, Creativity and Basketball - A Memoir of an Improbable Life","description":"\u003cdiv class=\"book-summary mb-3\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe brilliant autobiography from the ‘saviour of Nike’\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mb-5\"\u003e\n\u003cp\u003eIf you’re a sneaker head, you know him as the Savior of Nike. If you’ve watched\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eAir\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eyou saw Matt Damon’s portrayal of the man who discovered Michael Jordan and how he revolutionized the payment structure of endorsements for athletes.\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eLegends and Soles\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003etells Sonny’s story – his blind-sided firing by Nike Chairman Phil Knight, the landmark 2021 Supreme Court decision that upended big-time college sports, the countless days and nights of watching athletes compete, and so much more that only Sonny can retell.\u003c\/p\u003e\n\u003cp\u003eWritten in collaboration with six-time\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eNew York Times\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003ebestselling author Armen Keteyian,\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eLegends and Soles\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eprovides truth to storylines and headlines including:\u003c\/p\u003e\n\u003cp\u003e· Vaccaro’s pivotal role in the never-before-told story of the courting and signing of Michael Jordan\u003c\/p\u003e\n\u003cp\u003e· How Nike, at the behest of an embittered Knight, went as far as having the Portland FBI investigate Vaccaro who was working for archival Adidas on a RICO charge of corporate espionage\u003c\/p\u003e\n\u003cp\u003e· His close relationships with NBA superstars Kobe Bryant, LeBron James, Kevin Garnett and Tracy McGrady and Hall of Fame coaches Jerry Tarkanian of UNLV and John Thompson of Georgetown\u003c\/p\u003e\n\u003cp\u003e· The high stakes drama behind the O’Bannon lawsuit that changed the entire landscape in college sports\u003c\/p\u003e\n\u003cp\u003e· Filled with in-depth stories and photos illuminating some of Sonny’s most treasured career memories,\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eLegends and Soles\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eis the long-awaited memoir of a giant in the story of American sports.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Sonny Vaccaro","offers":[{"title":"Default Title","offer_id":44943938781355,"sku":"9780008738969","price":35.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/3732\/9579\/files\/IMG_4347_cd75e809-3b11-4999-9958-40993e7d5563.jpg?v=1739702794","url":"https:\/\/notjustbooks.com.au\/products\/legends-and-soles-business-creativity-and-basketball-a-memoir-of-an-improbable-life","provider":"Not Just Books","version":"1.0","type":"link"}